Understanding the latest fashion trends and styles to create high-quality images that will sell products
. Shooting photos of models in different poses, lighting conditions, and locations to create an array of pictures for use in advertisements
. Communicating with designers or stylists about changes in clothing styles or colors of backgrounds to ensure that the final product meets client specifications
. Creating an environment that encourages natural expressions and poses from models while also managing their behavior
. Preparing models for photo shoots by selecting appropriate clothing and makeup based on the style of the shoot and the requirements of the client
. Collaborating with other members of the creative team such as hairstylists and makeup artists to ensure that the final product meets client specifications
. Shooting video footage of models for catalogs or commercials in addition to still photographs
Job Requirements
Reviewing pictures after they have been taken to decide which ones should be retaken or edited
. Conducting interviews with models or other individuals involved in fashion shows to gather information about their opinions on various trends